Toyota has introduced the latest iteration of its Le Mans Hypercar, the TR010 Hybrid, signaling a fresh chapter for the automaker in the 2026 World Endurance Championship. This vehicle, powered by a V6 twin-turbo engine, is a direct successor to the GR010 Hybrid that has been a cornerstone of the Hypercar class since its inception in 2021. The TR010 Hybrid boasts a new aesthetic, featuring a bold red, white, and black color scheme that replaces the previous matte black, alongside significant design enhancements, notably a redesigned front end reflecting Toyota's road car lineage. This launch also coincides with a strategic rebranding of Toyota's motorsports operations, indicating a forward-looking approach to its racing endeavors.
The debut of the TR010 Hybrid is slated for the Qatar 1812km race in March, marking a pivotal moment for Toyota. While specific technical modifications remain under wraps, the visible changes point to a concerted effort to refine the car's performance and appearance. This update is only the third major revision since the GR010 Hybrid's introduction, following earlier adjustments in 2022 and 2023 that addressed aspects like tire dimensions and overall drivability. The continuous evolution underscores Toyota's commitment to competitive excellence in the high-stakes world of endurance racing.
A notable shift accompanying the TR010 Hybrid's unveiling is the gradual phasing out of the Gazoo Racing brand from Toyota's premier hypercar program. This transition is highlighted by the renaming of the research and development facility in Cologne, Germany, to Toyota Racing GmbH, effective March 7th. Consequently, the World Endurance Championship team will now compete under the singular identity of Toyota Racing. Despite this, the Gazoo Racing brand will maintain its presence in other key motorsports arenas, such as the successful World Rally Championship, where it campaigns the GR Yaris Rally1.
The newly established Toyota Racing GmbH will continue to provide critical support to various Gazoo Racing initiatives, including engine supply for rallying and the production of GT4 cars. This organizational restructuring reflects a strategic realignment within Toyota's motorsports division, streamlining its top-tier endurance racing efforts while maintaining a broad engagement across different racing disciplines. Toyota concluded the 2025 WEC season in second place in the Hypercar manufacturers' standings, breaking a win drought at the Bahrain finale, setting a positive precedent for the upcoming season with the TR010 Hybrid.
The introduction of the TR010 Hybrid, with its fresh livery and design, coupled with the strategic rebranding of Toyota's racing arm, signifies a rejuvenated focus on performance and brand identity within the global endurance racing landscape. This comprehensive update aims to bolster Toyota's competitive edge and reinforce its heritage in motorsport, promising an exciting future for its fans and the World Endurance Championship.